That is biggest success of the team they create the history by creating useful OS which will shape the retail industry more flexible and it will build the trust the common people on the blockchain tech. This is interesting article nice to read this.
Is this enough to compete them to he biggest company just like samsung and iphone?
Maybe not because the company you are talking is already a successful company, but who knows in the long run, anything is possible.
That is why I keep trusting on PundiX because the team are busy bring good news, this will file up for sure and will be the reason for another moon.