I disagree. we don't need centralization to enter this decentralized ecosystem for it to be adopted more. they will only introduce more restrictions and a lot of different fees on their customers who are using their services. and we are talking about services that we no longer need because of bitcoin!
you must have heard the phase saying "be your own bank with bitcoin". that means you don't need a bank anymore so their attempts now are only in order to stay relevant and not be pushed aside entirely in the near future as the "adoption" is happening with or without them.