I read the whitepaper and it looks like this is a promising project, I hope the marketing team is more aggressive to introduce this token to the whole world.
Oh yes, this service needs fame. Competent combination of development and advancement can give success. While they are at the development stage, they should not start an advertising campaign.
An active advertising campaign is needed at this stage too. It will help to attract the attention of large investors and good partners. All this is necessary at the development stage.