Would you rather spend lets say...
.0786 bitcoin on a transaction.
Or
25 dogecoins.
It's an example, I am not sure if the rates are right. But lets be real here.
The normal consumer does not want to find out what the heck .0786 bitcoin equals. It's easier to say, here is 25 of these, or 10 of these, instead of saying here is .0867 of these.
That my op.
Or they could just use satoshis. Or litecoins. I'd think the normal consumer wouldn't exactly feel great using a crytpo coin with a stupid dog cartoon as its main differentiating point. Or a coin called 'dogecoin' either, to be honest.
I can see dogecoin reaching a couple of cents, maybe, as its max. The dollar range would seem to be very, very unlikely, unless bitcoin reaches like 20-50K+/coin.