in my opinion if you are forced to take steps that are time consuming then you can not call that an "airdrop" that is a job and you are getting paid for your time! which is why last airdrop that i participated in was more than a year ago (bitcoin fork airdrops which i received free money for doing nothing).
Exactly, more and more airdrops are like a bounty with many tasks. Then will you join in any bounty campaign?