Re Muslim countries and not everybody drinking alcohol, this is of course true, not everybody drinks alcohol at all. At the moment about 2.5 billion people are alcohol users, around a third of the worlds population as it is usually referred to.
The two key elements to answer this question are that;
1. 2.5 billion is still a lot of people and the Alcoholic Beverage market is a huge market, so although not everybody drinks, the market is still very large. Also all western countries and most developing countries are alcohol drinking countries, some very good markets for alcoholic beverages are developing countries, for example South Africa is one of the top ten markets in the world for whisky, so there is a big opportunity that exists in the market place.
2. Our D&R software as we have mentioned is software that is open to being adapted to markets and venues that cater to other areas of the Food & Beverage market, such as of course Food and non-alcoholic beverages. For example if a restaurant is already fitted out with our D&R software and hardware it is reasonably straight forward enough to include Food and Non-Alcoholic beverages as well as alcohol. This also means that coffee shops, cafes, and restaurants and other venues that dont serve alcohol at all can easily adopt the D&R software. We are focused on Alcoholic Beverages in our project, but the obvious areas to offer services in addition to the Alcoholic Beverage market are the rest of Food & Beverage sector. This also answers the other gents remarks re the software being possibly used in a larger marketplace than Alcoholic Beverages.
We have written in more detail about this on our Medium account previously, that account is called wtxhub and the article is called The wider use of the WTX Hub software in the broader Food & Beverage sector for outlets that sell Food and Soft Drinks only. The link to our Medium account is on our website, the link to the article is also on our Twitter page.
Thanks