Well, if the US based exchanges keep away from this coin, I would suggest a complete turnaround towards the Chinese/Asian market. I don't see one reason to stay with the lagacy of West.
Hell, give this coin a Chinese name, or name it YUcoin (   ), with YUC as marker.
Just a suggestion. As far as i see it this coin doesn't even need a head or fish on it, just a Chinese sign.
In the early day's of the Chinese Dynastie,  the common value was in CASH coins.
That's also a very Asian/ Chinese coin, name it " CashCoin ", with CHC as marker and it will addres the Chinese and Asian people in there traditional heritage and ways.
http://i61.tinypic.com/24nmz2t.jpg