lot of are just interested in Price not in Blockchain 
. ETH has a huge potential! 
. ETH has a huge potential! This space is still full of day traders who always looking for opportunity to make profit in short time of period. It is just beginning of this ecosystem so it could some time to get more bigger community who believe in the future of blockchain tech.
Yes, now traders only want to play safely by playing short-term. I am not surprised if all traders do this, because everything is very risky if done in 24 hours.