The fact that you say power is sent through the air in your ANN (Our Crypto-Tag does not run on battery. Once scanned by an NFC enabled mobile device, power is sent through the air and the Crypto-Tag will automatically authenticate the product.) makes me doubt this projects validity. A child could have come up with something more creative than that.
They only said that the crypto tag doesn't require additional power. Many people don't know what NFC is and so on. This is a national project for millions of people, so their information should be as clear as possible to everyone.