One of the reasons behind the cryptocurrecny projects is to convince investors into storing their tokens for the future. long term investments. thereby holding the tokens and avoid trading. currently, trading platforms are engaging into trading competitions apparently to promote their platform and also the tokens as well. Are their no effects of these to the community and the project developers?
I think it is only to promote their site, with trading competition, people asked to use all services in that exchanges site. Beside of reward, when people like all features in that exchanges, it can attract people to trading again in that site.