I've tried the site and I think the words if your search your shit coin are random, And as I observed all you type and search coins have negative meaning on the site? Even Ravencoin (RVN ) coin for example.
Soon we'll be integrating a dynamic algo which will spit out answers based on current market metrics. But, the point is that projects are ranked by levels of shittiness, even Bitocin being a "high-tier" shitcoin. There is shit-tier, low-tier, mid-tier, and high-tier. Soon we will also be implementing dashboards for each coin where it will clearly say each rank.
In the meantime, we've been focusing on creating content for our blog. We write an article a day - check it out.