Didn't amazon tried the crypto currency purchase option at one time? I mean it wasn't a long lasting move but they tried it as far as I can remember, steam did the same thing and made buying games with bitcoin possible as well but now its gone as far as I can remember. I mean these type of companies are testing blockchain and crypto heavily but it needs to be either more stable or have a chance to convert easily at the same price very quickly in order to make these more stable. Otherwise why would these huge companies try it out.

Blockchain could definitely be a great improvement for amazon considering they sell millions of stuff every single day all over the world and keeping track of these could be a challenge whereas blockchain could cut the work hours a lot shorter with an easier code for them.