The Voiceweb Foundation believes the future of voice interaction should be conducted over an open standards-based system similar to how the World Wide Web created an interconnected ecosystem of websites. In the organization’s view, today’s proprietary voice assistant ecosystems such as Amazon Alexa, Apple Siri, and Google Assistant would be replaced by an egalitarian solution that maximizes interoperability and minimizes the control of any single operator. The core of this new system is a blockchain that ensures unique identifiers for each “voice website” and transactions, including securing a voice domain registration, will be conducted using new utility tokens called Voicecoin. The Voicecoin initial coin offering (ICO) now enables consumers to purchase tokens on the LaToken exchange.