There are a lot of ICO with promising products. In fact, many projects launch ICO because they want to reach the next level and make a company more successful.
Do you use or plan using these products?
For a moment of ICO launching their products, what's on my mind is to invest and help them achieve their goal. Once ICO is a success then my investment would probably gain profit in exchanges(that is if it's not a scam). So what I was trying to explain is once their is a working product on their project, that would be the time to use it( if it's useful).