When a coin moves forward to a hard fork is it for good or is it for bad? do you think that its price will rise or fall ? would you invest on a coin that has done hard fork? and what would you do if you own a coin that has announced a hard fork? would you sell it or not?
Depends on the things the hard fork brings.
I mean ethereum is having a new hard fork and the consensus is that proof of stake is much better than proof of work for everyone except miners, since ethereum had gpu mining the products that people used (graphic cards) could just point towards something else and that wouldn't be a big problem for them neither. Hence that hard fork was seen great by everyone.
However, bitcoin cash for example was a bad coin that people mocked and really found hilarious that it even exists and it went to do a new hard fork which ended up with 2 new coins both of whom owned by people who have a ton of bitcoins that eventually resulted with them selling their coins to fuel the war and all of us lost, that hard fork costed crypto economy billions of dollars lost in value.
Hence, that was bad. What I am trying to say is that hard forks are not naturally good or bad, it all depends on the hard fork.