First of all, the token should be listed on some cryptocurrency exchanges to be popular at least to some extent. The sale wont go on smoothly until it is done.
Dude, you dont read the info on the project carefully when you get acquainted with it, am I right? Its clearly specified that BSHORT token is already traded on the following exchanges: Token.store, Forkdelta, LedgerDex.
Hmm, probably, i missed it, dont get angry

Then the foundation is laid, t will certainly expand.
Three exchanges arent enough to ensure needed liquidity for this token. In addition, they arent the largest ones. They should capture large exchanges.