One of the reasons behind the cryptocurrecny projects is to convince investors into storing their tokens for the future. long term investments. thereby holding the tokens and avoid trading. currently, trading platforms are engaging into trading competitions apparently to promote their platform and also the tokens as well. Are their no effects of these to the community and the project developers?
yes because more trading more market cap add. when people not interested about some coin it fall. because they are not trade so much with that coin. that's why crypto company promoting there coin or tokens to make new investor and more traders.