Good projects are always in demand. But they need to carry a lot of advertising so that the community will know about them.
You are absolutely right! Advertising is the engine of commerce. There is no advertising - there will be no sales, there will be no sales - there will be no financing, there will be no financing - there will be no development ...
Advertising is not the most important thing for a startup. Of fundamental importance is the quality of the product and teamwork.