Why? I think actually it's vice versa. Because you should buy when the market seems like dying and everyone is leaving it. That's the best time to enter. And at the moment crypto market is dropping further and it may easily be the bottom. And if for example you buy now and hodl for let's day a year I'm more than sure that you will get a lot of profit.
Perhaps for new investors-this is a good chance to buy coins...although I think the market has not yet groped the bottom.For those people who bought at the end of last year - now we just have to watch how their investments have lost value and hope for growth in the future.