Cause they were hyping shole community every day while price was declining almost daily. With so much development and activity it is no brainer that this project should surge not fail so hard like this. It's dead coin but you all just don't know it yet. Main profits were taken when it pumped to 200 sats somewhere before second halving with hype that after halving it will go to 1k sats. Funny how almost nobody but only one slovenian guy saw it on discord way back then and warned.