When a research for tokens to buy, I usually do not even make my research on CoinMarketCap, this means that I usually buy tokens that might not even be listed yet in the CoinMarketCap and I definitely buy tokens that are not too 100 as long as it meets my criteria.
Maybe what you mean is tokens that have just entered the market so that it is not necessarily registered with CMC, well if we follow a number of new tokens and join in market purchases, of course these tokens do not have a market ranking, but if we are not smart in determining risk choices we will receive very large because the new token is only price speculation because there is no valid data in the circulation.