0.02
The website says Kaijus are "The Worlds First Vinyl Toys Fully Traceable on a Public Blockchain" - can anyone think of an alternate? If not, seems like a potentially Big Deal to me.
Trying think of any other physical item that falls into this category, collectible or not.... hmmm....
There have been a bunch of 'art on the blockchain' projects over the past few years but no toys that I'm aware of, even back from the Counterparty days.
This is definitely the first time toys have been tokenized.
The beauty of the whole thing is that each toy is unique, each with a digital identity.