With advertising is not clear. Now there are many intrusive advertisements that many people are skeptical of this industry. Are you sure that your idea is so strong that you will be able to bring advertising to the consumer and without this becoming intrusive?
Consumers of the future will control their digital interactions like never before. The goal of advertising is to create lasting engagement with the consumer. However, the tech savvy consumer of the future will want to deepen the conversation, participate and inevitably profit from their own digital footprint. They will want to advertise their own digital brand and use advertising channels in innovative ways to make their voices heard.