many promising projects left the market due to competition. because they simply did not have enough money for expensive advertising.
You need to understand that without advertising the project is doomed. For many large projects, the bulk of the money goes to marketing and not to the development of the code. marketing rules the world.
Advertising is a promotion mechanism, it has always been this way, thus, new people come to the project and some of them may be interested in investing
QUSD is a new project and I am sure that developers are planning to start advertising soon.