The Background Of Moongrows
pt.5 Powerchain
Unique Selling Proposition And Offer
pt.5 Powerchain
Unique Selling Proposition And Offer
Summarizing the brand identity, we revealed the USP and Offer for Powerchain
Redesign the grid. Association map: smart, a modern project in the electric field.
Energy saving you can save on. We call the clients desire to save money. We hint that you can save money by bringing benefits to the environment saving energy.
Logo
We will never take the extra time of our users, so we understand and appreciate the understandable minimalism.The logo should give a hint about what the Powerchain is at first glance. It is necessary to combine associations with CHAIN and STORAGE.
Finally, we changed the look of the logo. Made it more like a finished character, created boundaries. Now its a single storage system with new users joining. The peculiar shape of the shield creates an image of reliability, allows you to trust the brand. So, Powerchain becomes not only an innovator but also a defender of the right decisions in the electric industry and blockchain. Again like the HXC needs: creative & strong.
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