Only if the product of the campaign is unique and most importantly useful for the market, which is now very rare, therefore it is difficult to find a good ICO project.
I guess you'll change the way you look at it if you will dig deeper.
Surely there are plenty of scams in the crypto, specially in ICO but we can still spot a legitimate ICO that could bring profit to investors.
The only problem now is the market sentiment, people are afraid to invest as they think they will only loss once BTC dropped again.