Hi, I am interested in the opportunities your platform offers for advertisers and I would like to know which settings systems will be available to the user?
Hi. As an advertiser you will be able to choose the time location where the screens are located, set the conditions shown. We have two types of booking reservations, which you can read more about in our documentation.
What parameters does your system take into account when calculating the final cost of an ad?
As soon as a display confirms a play of a campaign on its Command & Control Center, the transaction engine calculates the exact price of this play based on all involved parameters like:
- Scheduled campaign or budget campaign
- Price per second for this display in this timeframe
- Discounts, coupons, user and display score
All transaction data and the final price for each play is stored in an immutable database and the funds get shared between the user, the display-owners and HYGH.