First time of looking at the name, I thought it was Bitplay.io.
Not sure whether it is intentional or not. But, naming a business to confuse us with another reputed business cannot be ignored simply as it could be a well planned scam.
Yes, it's confusing.
We know that most gamblers knows how to choose a casino and if its reputable or not. Comparing it to the crypto market, there are altcoins that are naming their coins with a bitcoin tag just to make their coin more visible. I think this is a publicity stunt otherwise, OP isn't aware of the existing casino that has it's similar name.