No matter how low the price is, when investors lose their faith on projects, they will determinantly and panicly dump their coins.
Therefore, projects should always try to keep their promises, build up high trustworthy enough via their real works and products to keep investors' participation and investments in their projects.
if not, investors will leave, that in turn might cause failures of projects.
Sorry, you cant say ETI is a project since its just a copy+paste of ethereum with a few tweaks. Their only intention was to get money and ran-away, they havent updated anything and the CEO was happily to say that they could just, copy ethereum's casper update.
How much did they raise? I haven't obtained that detail yet, but was it several million USD?
according to them around $9m+