ADZbuzz allows publishers adding another income stream to their website. So the revenue which they're loosing because of intrusive advertisements which are irritating to look at, is earned through ADZbuzz. Moreover, not showing intrusive, flashing advertisements will also improve the goodwill of the websites. So, publishers just need to focus on including quality contents in their website.

About Advertisers, they get lifelong ad space on the platform so they advertise forever for the ad space purchased once.