Participation in ICO or investment at pre-ICO stage is a very risky step. Its just like purchasing a shop on 40th floor and the ground floor of that shopping mall is just start to build.
There are so many ideas/concepts is trying to prevail in the market but is there any formula to separate strong project from scams/weak projects.
Which scale should an investor use to go before investing in a coin? Is it the code, or the system it based, or their community strength, or is it depends on their venture capital that how much big it is?
Investing in any aspect is so risky even in cryptocurrency or other investment there is so many reason to check if the ico project have a potential or not, first check carefully its white paper including the goal and concept of tge project then check the profile of the team theres some project that use a fake profile then last as your self if this product is legit or not if has a real developer and product to run for long term not for short term.