You should never save on advertising. This can badly affect the project itself !!! Especially when it comes to cryptocurrency projects!
It is not always possible to buy a good and expensive advertising. Now advertising has become a very big business and often a young project simply does not have money for good advertising.
its not even an expensive advertisement, but the main aspect is the quality and the correct choice of the audience
Of course, it's not about price, but about quality! It can be expensive but Lousy !!! And maybe cheap and cool, just the other way around !!!