As the title itself, Im thinking about the valid reason why gamblers continue to gamble even if they are losing a lot of money. Is it hard to understand that gambling will just make your money lose if you still continue?
So many addiction stories, people shares their losing experience and yet you are still gambling. The more you play the bigger the chance to lose the money. What is your reason to continue? Are you willing to chase your loses despite of the risk?

Source:
FaisamtraderChase to fall? 🧐 - (Not a photo of mine, just for an illustration of being greed)
Other than the addiction in gambling, there wont be any other reason behind. Its the greediness and the taste they had out of winnings. At times, gambling works to guys who kept loosing in it, but i don't think it would be so supportive who has more loss and less experience. Hence try to avoid continuing in gambling even after loosing too much on it.