Everyone that joins ICOs, bounties or airdrops might recently be receiving some emails purported to be from a project administrators informing you of that your earlier contact of the support has been escalated and you need to be a certain sum of bitcoin or ethereum in order to abade the problem otherwise, you lose your investment or earnings.
It is a scam. Beware!!!
Of course, it is a scam. Who falls for that?
There are way harder to understand scams. This one is like "hello i want to scam you, can you give me your money".
There are a lot of people. In the market they do not yet have the information and want to make money. That's why they fall into this kind of trap.