Indeed that the promotions are needed for the project to catch more cryptos, but the question what are an unique ways to do so?
A good way to gain awarness is to give away some coins to users. Why is this important, because any holders (big or small) will shill the project to others because they want to increase their holdings value. Making a gleam giveaway and put people to RT some tweets, follow NOBT project, visit nobt website, etc. There are many ways to gain visibility. This is how i see marketing in any project. Cheers!