Suggestion - Hire someone or a team to create a "dumbed down" presentation to the general population for this page:
https://goodomy.com/make-money-online-with-goodomy-social-exchange/

I'm assuming that is the page that you will be targeting when presenting Goodomy to new users.

Think like an infomercial script writer... SHOW don't tell.

Examples:

Some of the ways  you can make money for exchanging your value on Goodomy (and show real world examples):

Dog walking
Music lessons
Lawn care
Grocery shopping
Computer tech help
Homework help
Helping people move

I mean its really endless here - get peoples imaginations going so they immediately understand the concepts and how they can "personally" use it.