Pumps and getting 100x-1000x possible profits is the main thing why most people do put money into these projects.Only a few do trust up on them when
it comes to longer prospects.
Again the problem with majority of crypto-enthusiasts is that they look for the easy profit and not the long term effects of a certain token in the crypto ecosystem or is that token actually having an effect in the system or it is just a money grab? Being less experienced about investing they tend to mistake these things quite largely.
As an investor if you can able to risk your money to diversify out by either investing on ICO or directly trading them when it is already on exchangers.Its worthy but be careful on what you are dealing
because not all tokens do pump.
Hate to say this but several coins end up being pumps and dumps if not continuously but transiently they are like that. We have tried to keep away from such coins and I hope the new players entering the market will do so in future too.