But you still need to remember that advertising for such a project needs really good because it is difficult to promote game projects on the market
Advertising is needed as air. Without advertising, any project will not need anyone. Look at other projects: everyone has advertising budgets, and coins from the top 10, and coins that are at the end of the rating.
Logically, they know that they need to set aside money for various areas of development, starting with advertising and developing an application on the phone.
Well, its not for nothing that projects show people as a percentage of what and where the projects finances give, usually 20 projects go on from the whole amount for advertising