You are trying to push the blockchain to where it is not needed. For example, take such a project as Herosphere(PLAY token) - online betting in the game industry. If you now look at the activity on their website, you will see that only a few dozen people are using this project. Expectations did not materialize at all, no one is interested. Their token has dropped in price ten times. And all because the blockchain is not necessary to apply where there is no need for it.
Such projects do not bring money to investors, only to ICO organizers.