Are you sure NXT has a problem of recongition? Not being known in crypto world/people? Are you sure that you need to put into the focus of more people or have they mostly heard of it by know? If they did, why don't they flock to NXT?

I think the bigger problem is isn't being used - it has no purpose right now. It's being hodled by people like us who see the potential of what it could be.

Imo NXT is cool, but that's just me. It has a good name, but should it also have a mascot or something? I don't know, but even if it did have a good image, what is it going to be used for? Hodling?

Also there are no shops and services where NXT could be used. Doge has a wider base here. Plus the community is driving the advertising themselves! How are you going to make NXT people do the same? You can't force them into liking it. Some sort of appeal is missing.

And there's also that java client "7-clicks client"...