There are a few reasons why it's not worth nearly as much right now...

• We've yet to get more than 15-20 people to donate some of their moon to fund something.  Getting $10-15k donation to something with some active marketing will help push the coin forward price wise.
• We've no "Foundation" promoting the currency externally...which is second sentence from above.
• We're stuck at super high mining...which may not be horrible given how many coins immediately go into the sell walls from the miners

The dev is active, but i don't know how much help he's gotten in terms of promotion.