To be fair there aren't any facts just speculation and guesswork.
it is a
fact that KNC are using the 28nm chips for themselves instead of manufacturing and selling miners/upgrade modules to protect their customers share of the network.
or am I dreaming

this is speculation... they will delay the so called upgrade module sales a couple more difficulty jumps so it ends up being worthless to us small time miners
No is speculation that they will do that, all we have heard it's that they are building a mine for the purposes of providing either compensatory hash rate to their customers if Neptune is late or if said customers would prefer to switch from hardware customer to cloud customer. You are adding your own spin on the concept to make it appear in a negative light.
Nothing is proven. They may even deliver Neptune within the timescale they estimated. They may not. I understand your frustration if you were expecting more upgrade boards for your Saturn or Mercury but that's unlikely to happen and has been for some time.
I think that any 28nm machines they do make for the mine will be designed specifically for that express purpose and would be completely at odds with mining at home. They will be probably more efficient than the Nov batch and may be the test bed for technology that will be incorporated in Neptune.
I know it's suits yours and Avengers and edgers mysterious agenda to perpetrate this ill will and I wish you all could clearly define what it is you are trying to achieve, because it's certainly getting boring fast.
It's not like you are saving noobss from buying because KNC stopped selling ages ago.
Do you want something that you are not willing to share? An apology or some donation of thanks? I just don't get where all this angst is going sorry.