I know that there has been hype all over the forum on IEO projects and we trust them because they are being guaranteed by exchanges, most especially top exchanges. Now the question is, what does exchanges do differently that makes them certify that a project is not a scam project and have a reliable team or that the project will stand the test of time?
They must have several tests and reviews to ensure that the project is serious and not a scam. It's something very important especially for high reputable exchange since they don't want to list scam coin and make traders lose their funds.
But still, there is no guarantee that the project will give certain profit for investors. Exchange just wants to help investors to invest on a reliable project though.