A new project it should be gain more attention if their have an unique concept, but not mean the project with rely that will be guaranteed for the success, but must supported by a great product, great marketing strategic, both online or offline method.
because actually everything depends on the project itself, if the project is indeed feasible to be supported because it has good concepts and products, people will support it.
but if most people call the project bad, it is likely that the project is not good because they are just trying to keep others from falling into it.
but indeed we should be sure of our own choices even though people call them bad but that is not necessarily the truth.