A new project it should be gain more attention if their have an unique concept, but not mean the project with rely that will be guaranteed for the success, but must supported by a great product, great marketing strategic, both online or offline method.
but unfortunately it is difficult to be able to get a project that really does so, especially many cases occur in investors who get scam projects so for now if there is a project that has a unique concept and has the technology that has the potential to not get attention from investors because they cannot continue to grow. maybe later if the market situation has really improved it will be able to make a project that has the potential to get full attention to be supported in future development.