There was a signature campaign not long ago through the bounty program. They're doing marketing like bitcoinnews.com banners and articles plus youtubers. So the claims you guys are making with no b2c is not valid.
Correct, they have done signature campaign, content creation campaign, Twitter campaign, Reddit campaign, Telegram campaign not that long ago.
If you read their latest update on steemit, you would have known they are busy finishing the marketing funnel, so that after it's done they can start some big marketing activities again and it will have more effect.