Those who are new to BTC only see it is a SoV unfortunately, most of them are unaware about the possibilities that bitcoin offers. Cryptographic security and privacy, no involvement of an intermediary in any case and ease of use.
It ll take a long time for bitcoin to reach satoshi's vision of being purely p2p. I really hope that by the time bitcoin reaches here, there will be no longer any kind of speculation about its value with regard to USD or any FIAT.