I agree that many trading companies offer excellent products, but they have a poorly designed loyalty program. However, there is a more important factor. Blockchain technology would allow merchants to not only quickly process user requests, but also to guarantee data confidentiality.
The possibilities that the blockchain offers may be underestimated, since few users know how to use cryptocurrency. In terms of this plan, the taklimakan platform does a useful job and helps the user to understand the principles of cryptocurrency, gives the basics of investing and working with the blockchain. I hope that soon the number of blockchain projects will become more and we will be able to enjoy the benefits offered by merchants.