IOU has much more capable than other e-commerce platforms and that's why it has started gaining users attention since from the beginning. So it will succeed sooner.
Yes, that's true, it is also possible that the launch of the platform will be much earlier than the allotted time.
It is all thanks to the hardships of the project. The project become this visible to the community, and as for the results of the team's good performance, they able to be listed in the coinmarketcap which is one of the IOU far achievement.
It is clear that if it were not for the difficulties and problems, the project would not have become popular, its obvious if there are no problems, then theres simply no one to search for them and the community as such does not exist.