what's the main advantage of this coin?
The project seeks to protect the consumers of luxury products from duplicate or sub standard goods. With the use of Blockchain technology, the verification for the authenticity of a product is easier and swift.
But marking the goods and tracking the supply chain is only possible if the manufacturer becomes part of Bow eco-system. A project needs to spend a lot of effort on attracting a large number of manufacturers to its program.
The bow coin team should have a strategic plan on going into partnerships with other luxury products manufacturers to give them the opportunity of getting their clients confirm the authenticity of their products without the stress of reaching out. The would bring about greater convenience, but for the luxury product manufacturers and their customers.